For refurbishment companies

The Economics of Running a 3-Van Refurbishment Crew in London

Scaling a refurbishment company to three vans is a major milestone, but it brings unique financial pressures. We break down the 2026 costs for London-based fit-out firms, from labour to lead generation.

Published 29 August 2026

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Scaling a refurbishment business from a single owner-operator setup to a three-van operation is the point where many London builders hit their first real ceiling. This transition shifts your role from lead tradesperson to a full-time operations manager, where the profitability of the business relies more on logistical efficiency than your own ability to fit a kitchen. In this breakdown, we examine the hard numbers behind running a three-crew fit-out company in 2026, focusing on the margins required to stay afloat in the capital.

The Realities of London Overheads

Operating in London carries a premium that goes far beyond higher fuel costs. For a three-van operation, your fixed monthly overheads are significantly higher than those of a solo trader. You are no longer just paying for tools; you are paying for the infrastructure required to keep six to nine people productive every day. In the current market, a typical 3-van firm specializing in mid-to-high-end bathroom and kitchen refits faces a monthly burn rate that can easily exceed £12,000 before a single bag of plaster is purchased.

Your primary fixed costs generally break down as follows:

  1. Lease and Insurance: Expect to pay approximately £650–£850 per month per van for mid-sized electric or Euro 6 compliant vehicles, including comprehensive commercial insurance and ULEZ compliance fees.
  2. Storage and Yard Space: A secure unit in Zones 3 or 4 for storing materials and waste bins will cost between £1,800 and £2,500 per month.
  3. Back-office Software: CRM tools, accounting software (like Xero or Sage), and project management platforms for three crews typically cost around £300 per month.
  4. Public and Employer's Liability: With three crews, your insurance premiums will reflect the increased risk, often costing £4,000–£6,000 annually.

Labour Costs and the Skills Gap

Labour is your largest variable expense and the one most likely to erode your margins. In London, a lead multi-trade operative now expects a day rate between £220 and £280, while a skilled labourer or apprentice costs between £120 and £150. If each van consists of a two-person team, your daily labour spend is roughly £1,200. Over a standard 21-day working month, that is a £25,200 wage bill.

To maintain a healthy 20-25% net profit margin, each van needs to be generating at least £850 in value per day. This requires meticulous scheduling to ensure that teams aren't sitting idle waiting for deliveries or Gas Safe sign-offs. Many firms are now moving toward a 'Lead plus Two' model per van to increase throughput, though this increases the management burden on the owner to ensure quality control remains high enough to satisfy TrustMark or FMB standards.

The Revenue Target for a 3-Van Operation

To justify the headache of managing three crews, the business needs to be turning over significant volume. If we assume each crew handles one medium-sized kitchen or bathroom refit every two weeks, the business is completing six projects per month. With an average contract value of £15,000 (inclusive of VAT), the gross monthly revenue target is £90,000.

  • Gross Revenue: £90,000
  • Materials (approx. 35%): £31,500
  • Labour (3 crews): £25,200
  • Disposal/Skips: £3,000
  • Overheads: £12,000
  • Gross Profit: £18,300 (approx. 20%)

This £18,300 monthly profit must then cover your own salary, corporation tax, and a reserve fund for tool replacements or vehicle maintenance. The danger zone for a 3-van firm is when one van falls behind schedule; a one-week delay on a single project can wipe out the entire month's profit for that specific crew due to the fixed nature of labour and overhead costs.

Managing the Sales Pipeline and Lead Costs

One of the biggest mistakes ops managers make is assuming the sales process stays the same as they scale. A solo builder can rely on word-of-mouth. A 3-van operation cannot. To keep six men busy 48 weeks a year, you need a constant stream of qualified enquiries. If your conversion rate from enquiry to won job is 20%, you need 30 high-quality enquiries every single month just to stay at capacity.

Marketing spend for London refurbishment companies often fluctuates between 5% and 8% of turnover. On a £90k monthly revenue, that's £4,500–£7,200 spent on Google Ads, Checkatrade, or local SEO. However, the 'hidden cost' is the time spent by the owner or a dedicated estimator visiting 'tyre-kickers' who aren't ready to start or haven't secured planning permission. In London, where travel time between site visits can be 60-90 minutes, a wasted survey is an expensive drain on resources.

Efficiency Through Better Estimating

Consistency in pricing is what separates profitable 3-van firms from those that go bust within two years. When you have three teams out, you cannot afford 'guestimates'. Every job must be costed with a standard margin for error.

Implementing a robust estimating process includes:

  • Standardising day rates across all quotes to ensure labour recovery.
  • Adding a 10-15% 'London Factor' to material costs to account for delivery delays and parking fines.
  • Ensuring all structural work is backed by a Building Control budget.
  • Charging for the survey or ensuring the lead is highly vetted before attending.

By tightening the gap between the initial estimate and the final invoice, you reduce the 'leakage' that often occurs when crews take longer than expected on a site. Small efficiencies, like having materials delivered to a central unit rather than a residential site with no parking, can add 2-3% back to the bottom line.

Next steps with Find a Local: To keep your three-van operation running at full capacity without the stress of chasing cold leads, we provide exclusive, pre-qualified survey bookings with London homeowners who are ready to start their projects. By delivering vetted appointments directly into your calendar, we help you eliminate wasted travel time and focus your energy on winning high-value contracts that protect your margins.

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